Lausitzer Rundschau to join Saarbrücker Zeitung´s CCI editorial system in January 2009

German publishing group Holtzbrinck extends convergent work environment to increase regional news coverage and newsroom synergies. First section live after only five weeks

November 7, 2008

"After the successful start with CCI and cooperation between various newsrooms we have decided to couple Lausitzer Rundschau as well as the connected Tabloid 20cent Cottbus with their own newsrooms to our system," said Patric Schäfer, Leader of Production Management and Project Manager at Saarbrücker Zeitung. "This way, we can reduce production costs in the company even more and speed up the work in the newsrooms. To our readers and advertising customers, this means even more detailed and up-to-date information, as well as a more targeted placement of ads."

Lausitz am Sonntag, a weekly classified paper, has already published its first copies on the system in October 2008, a mere five weeks after kick-off. Until now, the paper had been produced separately in Cottbus.

"The opportunity to begin with the weekly paper, which is published in Cottbus and its surrounding circulation area, is from a technical view a stroke of luck and certainly a great chance for us to prepare thoroughly for the planned switch-over of the main sections in January 2009," said Frank Käppler, project manager.

Saarbrücker Zeitung will be able to more efficiently use the potential of their local editions which are published in Brandenburg and Sachsen (Germany). The CCI system provides a collaborative, highly productive newsroom organization for Holtzbrinck. Having multiple newsrooms work from one common database allows sharing of content and cross-team collaboration. A "pool" of journalists and freelancers can work on shared stories or themes within their own newsrooms, but with equal access to the central system. Pages can easily be created and exchanged in the system. Text, photos and graphics are managed in a common database. The current CCI server environment in Saarbrücken will be extended and the bandwidth between the two editorial sites increased.

About Holzbrinck

Georg von Holtzbrinck GmbH publishing group is a family-owned company headquartered in Germany. It is active in more than 80 countries and publishes works in both print and electronic media, providing information, disseminating knowledge, and serving the needs of educational, professional, and general readership markets. The group´s activities are divided between four broad business areas - trade publishing, education and science, newspapers and business information and electronic media and services.

About CCI

Founded in the 1700s as a newsprint company, CCI is today the leading provider of editorial and advertising solutions for multimedia news environments. Our CCI AdDesk, CCI NewsGate and CCI NewsDesk products are the most robust and powerful systems in the industry, and are implemented in news organizations across five continents. We provide the platform to support evolving needs of the world´s largest news organizations, and scalable solutions to help growing media brands optimize their business strategies. Constant innovation and strong customer commitment remain the cornerstones of CCI´s business model. CCI is an Oracle Certified Partner and an Adobe Gold Solution Partner.